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    Tuesday, November 2, 2010

    E-Book Country: DARC Experiment (for STOMPIN' ON STETSONS)

    Mornin', D. D. Scott-ville!

    No longer will you be "in the dark" regarding the marketing of E-Books!

    Fasten your seat belts, 'cause you're about to be "on the DARC Road" to E-Book Sales' Oz!!!

    Remember last week I first told you about a DARC = Digital Advanced Reader Copy.

    And remember too that I told you one of my goals is to do for the Romance and Cozy Mystery Genre what the super fabulous JA Konrath ( has done for first the Mystery Genre, now Thrillers and soon for the Sci-Fi World as well...and that is...buck the traditional-publishing, business models in favor of the much more author-viable and author-successful E-Book non-traditional publishing routes.

    Here's the most recent and most brilliant yet of Konrath's marketing coup de tat's:

    On Tuesday, October 19th, Konrath's latest thriller DRACULAS (co-written with several other fabulous thriller authors) went live on Amazon, and within 24 hours of it going live, they had 120 reviews and went to #76 on the Paid Kindle Bestseller List.

    How did they do it?

    By using the power of bloggers and reviewers!!!

    You see...Konrath had learned from his previous marketing experiences with his many, many Kindle releases that an author can greatly raise his or her Amazon rankings by getting on as many blogs as possible as well as by getting as many reviews as possible.

    And Konrath got reviewers and bloggers by calling 'em out on his blog by exchanging their review for a FREE E-Book DARC!

    So it worked for Konrath's DRACULAS...let's see if we all can make it work for the Romance Genre too!!!

    Are D. D. Scott-ville Romance Readers up for the challenge?!

    Okay then...what exactly does this mean here in D. D. Scott-ville?

    I've got a new DARC E-Book Experiment going on, and I need your help!

    Here's the scoop...

    Book Two in my Bootscootin' Books Series - STOMPIN' ON STETSONS - will be released Thanksgiving Week on Kindle (but also available to any e-reader via Smashwords).

    STOMPIN' ON STETSONS is a romantic comedy where it's all about cupcakes...and bbq!

    Think Hell's Kitchen mixed with Meet the Fockers.

    To attempt to generate buzz prior to the launch week, I'm looking for a few good reviewers.

    Do you want a FREE Digital Advanced Reading Copy of STOMPIN' ON STETSONS?!

    And remember, just because you don't have an E-reader yet, doesn't mean you're "in the dark" on this huge treat?! All you have to do is download the FREE Kindle App for your PC, Laptop or Smart Phone, and you'll be able to participate and get your FREE DARC of STOMPIN' ON STETSONS!!!

    Here's what you need to do to get your DARC...

    Send an email to and confirm that:

    1. You will post a review of STOMPIN' ON STETSONS by November 21st on Goodreads, your blog or website (if you have one), along with a link to my website at

    2. You will post that same review to Amazon's STOMPIN' ON STETSONS page when the book is officially launched on or about November 22nd.

    3. Make sure to include your name and the web-address of your website or blog (if any), which may be linked to from my blog when the book goes live in the Kindle Store.

    ***Your email address will of course be kept confidential, and anyone who writes a review, good or bad, will be mentioned and thanked on my blog.

    I anticipate having a final manuscript of the book ready to email on or about October 15th.

    If you don't have a blog or website...

    No worries!

    Write a review, email it to, under the subject heading "Stompin' on Stetsons Review".

    Thanks sooo very much for helping me spread the word and build the STOMPIN' ON STETSONS buzz!!!

    I can't wait to see what we can do for this new, Romantic Comedy release!!!

    Sexy Sassy Smart STOMPIN' ON STETSONS & DARC Experiment Wishes --- D. D. Scott

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    Blogger Tonya Kappes said...

    WOW! D.D. this is a great idea and I might steal it:)

    November 2, 2010 at 3:36 AM  
    Blogger D.D. Scott said...

    Mornin', Tonya!

    I can't wait 2C if we can do for the Romance & Cozy Mystery Genres what JA Konrath has done for Thrillers, Mysteries, & soon Sci-Fi!

    I know we've got the reader-base...and I'm looking forward to this experiment!!!

    Have at it, Tonya!

    Let's see what we can do...

    Sexy Sassy Smart DARC Experiments Wishes --- D. D. Scott

    November 2, 2010 at 4:03 AM  
    Blogger jaw said...

    This sounds SO cool! I'll be submitting my info., you can count on it! I can't wait to read your latest book!

    November 2, 2010 at 5:29 PM  

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